Read the End of Chapter 3 Application Case entitled, â€œContinental Airlines Flies High With Its Real-Time Data Warehouse,â€ located in the textbook.
Write a three- to four-page paper in which you:
- Examine the Continental Airlines Go Forward plan and its business benefits.
- Explain why it is important for an airline to use a real-time data warehouse.
- Examine the major differences between the traditional data warehouse and a real-time data warehouse, as was implemented at Continental Airlines.
- Identify strategic advantages that Continental Airlines can derive from the real-time system as opposed to a traditional information system and explain why.
- Assess the factors that contributed to the successful implementation of the real-time data warehouse.
- Propose at least two ways that Continental Airlines can enhance the established data warehouse system in the future.
- Use at least three quality resources in this assignment. Note: Wikipedia and similar Websites do not qualify as quality resources.