label assignment

In Chapter 9, we learn more about products – this time about branding and strategy. A big part of that is labeling!

For this assignment:

1. Choose a label off any product you’d like. You’ll need to be able to take a picture of it to include with your write-up. My suggestions would be to paste it into your Word document. Do not use a label image you found on the internet – I want this to be something from your own home.

2. Identify at least eight (8) things that your label contains that we learned about in your reading and notes. The chicken broth example in your slide deck is a great example of the sorts of things I am looking for.

3. Discuss some of the elements of the packaging that you like. Examples might be colors, materials, shape, information, etc.

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